AdPerformanceReport
Columns
Name
Type
Select requirement
Metric
Aggregate
Description
Summary
String
true
The report data will be aggregated by the entire specified report time. The report will not include a time period column.
Hourly
String
true
Each row of the report identifies the hour when the transaction occurred. The report data will be aggregated by each hour of the day.
Daily
Date
true
Each row of the report identifies the month, day, and year when the transaction occurred. The report data will be aggregated by each day. Each row of the report identifies the month, day, and year when the transaction occurred. The report will include a column named GregorianDate that contains the day formatted as yyyy-mm-dd.
Weekly
Date
true
Each row of the report identifies the week when the transaction occurred. The report data will be aggregated by each week. The report will include a column named WeekStartDate that contains the date of the Sunday for each week formatted as yyyy-mm-dd.
Monthly
Date
true
Each row of the report identifies the month when the transaction occurred. The report data will be aggregated by each month. The report will include a column named MonthStartDate that contains the first day of the month formatted as yyyy-mm-dd.
Yearly
Integer
true
Each row of the report identifies the year when the transaction occurred. The report data will be aggregated by each year. The report will include a column named Year that contains the year formatted as yyyy.
HourOfDay
Integer
true
Each row of the report identifies the hour of the day when the transaction occurred. The report data will be aggregated by each of the 24 hours across all days
DayOfWeek
Integer
true
Each row of the report identifies the day of the week when the transaction occurred. The report data will be aggregated by each of the seven days in a week.
AccountName
String
true
The account name.
AccountNumber
String
The Bing Ads assigned number of an account.
AccountId
Long
The Bing Ads assigned identifier of an account.
CampaignName
String
The campaign name.
CampaignId
Long
The Bing Ads assigned identifier of a campaign..
AdLabels
String
The labels applied to the ad.
AdGroupName
String
The ad group name.
AdId
Long
The Bing Ads Ad identifier
AdGroupId
Long
The Bing Ads assigned identifier of an ad group.
AdTitle
String
The ad title.
AdDescription
String
The text attribute of an ad.
AdDescription2
String
The second ad description that appears below the path in your ad. Ad description 2 might not appear in your ad.
AdType
String
The ad type.
CustomerId
String
The Bing Ads assigned identifier of a customer.
CustomerName
String
The customer name.
CurrencyCode
String
The account currency type.
AdDistribution
String
The ad distribution attribute of an ad group.
Network
String
The current network setting of an ad group.
TopVsOther
String
The report will include a column that indicates whether the ad impression appeared in a top position or elsewhere.
BidMatchType
String
The keyword bid match type. This can be different from the DeliveredMatchType column, for example if you bid on a broad match and the search term was an exact match.
AccountStatus
String
The account status.
CampaignStatus
String
The campaign status.
TrackingTemplate
String
The current tracking template of the ad, keyword, or criterion.
CustomParameters
String
The current custom parameters set of the ad, keyword, or criterion.
FinalUrl
String
The Final URL of the ad, keyword, or criterion.
FinalMobileUrl
String
The Final Mobile URL of the ad, keyword, or criterion.
FinalAppUrl
String
Reserved for future use.
AdGroupStatus
String
The ad group status.
AdStatus
String
The ad status.
Headline
String
The shorter of two possible responsive ad headlines for Audience campaigns.
LongHeadline
String
The longer of two possible responsive ad headlines for Audience campaigns.
TitlePart1
String
The title part 1 attribute of an ad.
TitlePart2
String
The title part 2 attribute of an ad.
TitlePart3
String
The title part 3 attribute of an ad.
Path1
String
The path 1 attribute of an ad.
Path2
String
The path 2 attribute of an ad.
DeviceType
String
The device name attribute of a device OS target bid. The type of device which showed ads.
Language
String
The ad group language.
DisplayUrl
String
The ad display URL.
BusinessName
String