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Table Specific Information

Select

Google AdWords does not allow every column to be selected in a single query as some data will conflict if selected together. Therefore, when issuing a query that selects all columns, only the default metrics, segments, and attributes will be returned. In general, these defaults are the same fields that are exposed through the AdWords console.

To use the nondefault fields, explicitly select them in your query.

Filters can also be used in the WHERE clause. The supported operators are the =, !=, >, >=, <, <=, LIKE, NOT LIKE, IN, and NOT IN operators. All filters must be joined by the AND keyword as OR is not supported by the AdWords API.

Columns

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name

Type

Behavior

DisplayName

Description

AccountCurrencyCode

String

Attribute

Currency

Currency for the CampaignLocationTarget report.

AccountDescriptiveName

String

Attribute

Account

Account for the CampaignLocationTarget report.

AccountTimeZone

String

Attribute

Time Zone

Time Zone for the CampaignLocationTarget report.

BidModifier

Double

Attribute

Bid Adj

Bid Adj for the CampaignLocationTarget report.

CampaignId

Long

Attribute

Campaign ID

Campaign ID for the CampaignLocationTarget report.

CampaignName

String

Attribute

Campaign

Campaign for the CampaignLocationTarget report.

CampaignStatus

String

Attribute

Campaign State

Campaign State for the CampaignLocationTarget report.

The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.

CustomerDescriptiveName

String

Attribute

Client Name

Client Name for the CampaignLocationTarget report.

ExternalCustomerId

Long

Attribute

Customer ID

Customer ID for the CampaignLocationTarget report.

Id

Long

Attribute

Location

Location for the CampaignLocationTarget report.

IsNegative

String

Attribute

Is Negative

Is Negative for the CampaignLocationTarget report.

The allowed values are TRUE, FALSE.

ConversionCategoryName

String

Segment

Conversion Category

Conversion Category for the CampaignLocationTarget report.

ConversionTrackerId

Long

Segment

Conversion Tracker Id

Conversion Tracker Id for the CampaignLocationTarget report.

ConversionTypeName

String

Segment

Conversion Name

Conversion Name for the CampaignLocationTarget report.

Date

Date

Segment

Day

Day for the CampaignLocationTarget report.

ExternalConversionSource

String

Segment

Conversion Source

Conversion Source for the CampaignLocationTarget report.

The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.

Month

String

Segment

Month

Month for the CampaignLocationTarget report.

MonthOfYear

String

Segment

Month Of Year

Month Of Year for the CampaignLocationTarget report.

The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.

Quarter

String

Segment

Quarter

Quarter for the CampaignLocationTarget report.

Week

String

Segment

Week

Week for the CampaignLocationTarget report.

Year

Integer

Segment

Year

Year for the CampaignLocationTarget report.

AllConversionRate

Double

Metric

All Conv Rate

All Conv Rate for the CampaignLocationTarget report.

AllConversions

Double

Metric

All Conv

All Conv for the CampaignLocationTarget report.

AllConversionValue

Double

Metric

All Conv Value

All Conv Value for the CampaignLocationTarget report.

AverageCost

Decimal

Metric

Avg Cost

Avg Cost for the CampaignLocationTarget report.

AverageCpc

Decimal

Metric

Avg CPC

Avg CPC for the CampaignLocationTarget report.

AverageCpe

Double

Metric

Avg CPE

Avg CPE for the CampaignLocationTarget report.

AverageCpm

Decimal

Metric

Avg CPM

Avg CPM for the CampaignLocationTarget report.

AverageCpv

Double

Metric

Avg CPV

Avg CPV for the CampaignLocationTarget report.

AveragePosition

Double

Metric

Avg Position

Avg Position for the CampaignLocationTarget report.

Clicks

Long

Metric

Clicks

Clicks for the CampaignLocationTarget report.

ConversionRate

Double

Metric

Conv Rate

Conv Rate for the CampaignLocationTarget report.

Conversions

Double

Metric

Conversions

Conversions for the CampaignLocationTarget report.

ConversionValue

Double

Metric

Total Conv Value

Total Conv Value for the CampaignLocationTarget report.

Cost

Decimal

Metric

Cost

Cost for the CampaignLocationTarget report.

CostPerAllConversion

Decimal

Metric

Cost Per All Conv

Cost Per All Conv for the CampaignLocationTarget report.

CostPerConversion

Decimal

Metric

Cost Per Conv

Cost Per Conv for the CampaignLocationTarget report.

CrossDeviceConversions

Double

Metric

Cross-device Conv

Cross-device Conv for the CampaignLocationTarget report.

Ctr

Double

Metric

CTR

CTR for the CampaignLocationTarget report.

EngagementRate

Double

Metric

Engagement Rate

Engagement Rate for the CampaignLocationTarget report.

Engagements

Long

Metric

Engagements

Engagements for the CampaignLocationTarget report.

Impressions

Long

Metric

Impressions

Impressions for the CampaignLocationTarget report.

InteractionRate

Double

Metric

Interaction Rate

Interaction Rate for the CampaignLocationTarget report.

Interactions

Long

Metric

Interactions

Interactions for the CampaignLocationTarget report.

InteractionTypes

String

Metric

Interaction Types

Interaction Types for the CampaignLocationTarget report.

ValuePerAllConversion

Double

Metric

Value Per All Conv

Value Per All Conv for the CampaignLocationTarget report.

ValuePerConversion

Double

Metric

Value Per Conv

Value Per Conv for the CampaignLocationTarget report.

VideoViewRate

Double

Metric

View Rate

View Rate for the CampaignLocationTarget report.

VideoViews

Long

Metric

Views

Views for the CampaignLocationTarget report.

ViewThroughConversions

Long

Metric

View-through Conv

View-through Conv for the CampaignLocationTarget report.

Name

Type

Description

StartDate

String

Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.

EndDate

String

End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.

  1. Sources
  2. Google Ads
  3. AdWords Views

CampaignLocationTarget

The Campaign Location Target Report summarizes the performance of campaigns by location-based CampaignCriterion.

PreviousCampaignGroupPerformanceNextCampaignNegativeKeywordsPerformance
  • Table Specific Information
  • Columns
  • Pseudo-Columns