VideoPerformance

The Video Performance report includes statistics for your account's upgraded AdWords for Video campaigns.

Columns

Name	Type	Behavior	DisplayName	Description
AccountCurrencyCode	String	Attribute	Currency	Currency for the VideoPerformance report.
AccountDescriptiveName	String	Attribute	Account	Account for the VideoPerformance report.
AccountTimeZone	String	Attribute	Time Zone	Time Zone for the VideoPerformance report.
AdGroupId	Long	Attribute	Ad Group ID	Ad Group ID for the VideoPerformance report.
AdGroupName	String	Attribute	Ad Group	Ad Group for the VideoPerformance report.
AdGroupStatus	String	Attribute	Ad Group State	Ad Group State for the VideoPerformance report. The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.
CampaignId	Long	Attribute	Campaign ID	Campaign ID for the VideoPerformance report.
CampaignName	String	Attribute	Campaign	Campaign for the VideoPerformance report.
CampaignStatus	String	Attribute	Campaign State	Campaign State for the VideoPerformance report. The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.
CreativeId	Long	Attribute	Ad ID	Ad ID for the VideoPerformance report.
CreativeStatus	String	Attribute	Ad State	Ad State for the VideoPerformance report. The allowed values are ENABLED, PAUSED, DISABLED.
CustomerDescriptiveName	String	Attribute	Client Name	Client Name for the VideoPerformance report.
ExternalCustomerId	Long	Attribute	Customer ID	Customer ID for the VideoPerformance report.
VideoChannelId	String	Attribute	Video Channel Id	Video Channel Id for the VideoPerformance report.
VideoDuration	Long	Attribute	Video Duration	Video Duration for the VideoPerformance report.
VideoId	String	Attribute	Video Id	Video Id for the VideoPerformance report.
VideoTitle	String	Attribute	Video Title	Video Title for the VideoPerformance report.
AdNetworkType1	String	Segment	Network	Network for the VideoPerformance report. The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
AdNetworkType2	String	Segment	Network (with Search Partners)	Network (with Search Partners) for the VideoPerformance report. The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
ClickType	String	Segment	Click Type	Click Type for the VideoPerformance report. The allowed values are URL_CLICKS, CALLS, OTHER, PRODUCT_EXTENSION_CLICKS, SITELINKS, PRODUCT_LISTING_AD_CLICKS, GET_DIRECTIONS, OFFER_PRINTS, BREADCRUMBS, CALL_TRACKING, MOBILE_CALL_TRACKING, LOCATION_EXPANSION, STORE_LOCATOR, PRODUCT_LISTING_AD_LOCAL, APP_DEEPLINK, PRODUCT_LISTING_AD_MULTICHANNEL_LOCAL, PRODUCT_LISTING_AD_MULTICHANNEL_ONLINE, PRODUCT_LISTING_ADS_COUPON, PRODUCT_LISTING_AD_TRANSACTABLE, PRODUCT_AD_APP_DEEPLINK, SHOWCASE_AD_CATEGORY_LINK, SHOWCASE_AD_LOCAL_STOREFRONT_LINK, SHOWCASE_AD_ONLINE_PRODUCT_LINK, SHOWCASE_AD_LOCAL_PRODUCT_LINK, PRICE_EXTENSION, VIDEO_WEBSITE_CLICKS, VIDEO_CALL_TO_ACTION_CLICKS, VIDEO_APP_STORE_CLICKS, VIDEO_CARD_ACTION_HEADLINE_CLICKS, VIDEO_END_CAP_CLICKS, CLICK_ON_ENGAGEMENT_AD, LOCATION_FORMAT_MAP, LOCATION_FORMAT_LANDING_PAGE, LOCATION_FORMAT_STORE_INFO, LOCATION_FORMAT_DIRECTIONS, LOCATION_FORMAT_CALL, LOCATION_FORMAT_TEXT, LOCATION_FORMAT_IMAGE, BROADBAND_PLAN, WIRELESS_PLAN, VISUAL_SITELINKS, PROMOTION_EXTENSION, SWIPEABLE_GALLERY_AD_HEADLINE, SWIPEABLE_GALLERY_AD_SWIPES, SWIPEABLE_GALLERY_AD_SEE_MORE, SWIPEABLE_GALLERY_AD_SITELINK_ONE, SWIPEABLE_GALLERY_AD_SITELINK_TWO, SWIPEABLE_GALLERY_AD_SITELINK_THREE, SWIPEABLE_GALLERY_AD_SITELINK_FOUR, SWIPEABLE_GALLERY_AD_SITELINK_FIVE, UNKNOWN.
ConversionCategoryName	String	Segment	Conversion Category	Conversion Category for the VideoPerformance report.
ConversionTrackerId	Long	Segment	Conversion Tracker Id	Conversion Tracker Id for the VideoPerformance report.
ConversionTypeName	String	Segment	Conversion Name	Conversion Name for the VideoPerformance report.
Date	Date	Segment	Day	Day for the VideoPerformance report.
DayOfWeek	String	Segment	Day Of Week	Day Of Week for the VideoPerformance report. The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.
Device	String	Segment	Device	Device for the VideoPerformance report. The allowed values are UNKNOWN, DESKTOP, HIGH_END_MOBILE, TABLET.
ExternalConversionSource	String	Segment	Conversion Source	Conversion Source for the VideoPerformance report. The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.
Month	String	Segment	Month	Month for the VideoPerformance report.
MonthOfYear	String	Segment	Month Of Year	Month Of Year for the VideoPerformance report. The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.
Quarter	String	Segment	Quarter	Quarter for the VideoPerformance report.
Week	String	Segment	Week	Week for the VideoPerformance report.
Year	Integer	Segment	Year	Year for the VideoPerformance report.
AllConversionRate	Double	Metric	All Conv Rate	All Conv Rate for the VideoPerformance report.
AllConversions	Double	Metric	All Conv	All Conv for the VideoPerformance report.
AllConversionValue	Double	Metric	All Conv Value	All Conv Value for the VideoPerformance report.
AverageCpm	Double	Metric	Avg CPM	Avg CPM for the VideoPerformance report.
AverageCpv	Double	Metric	Avg CPV	Avg CPV for the VideoPerformance report.
Clicks	Long	Metric	Clicks	Clicks for the VideoPerformance report.
ConversionRate	Double	Metric	Conv Rate	Conv Rate for the VideoPerformance report.
Conversions	Double	Metric	Conversions	Conversions for the VideoPerformance report.
ConversionValue	Double	Metric	Total Conv Value	Total Conv Value for the VideoPerformance report.
Cost	Decimal	Metric	Cost	Cost for the VideoPerformance report.
CostPerAllConversion	Decimal	Metric	Cost Per All Conv	Cost Per All Conv for the VideoPerformance report.
CostPerConversion	Decimal	Metric	Cost Per Conv	Cost Per Conv for the VideoPerformance report.
CrossDeviceConversions	Double	Metric	Cross-device Conv	Cross-device Conv for the VideoPerformance report.
Ctr	Double	Metric	CTR	CTR for the VideoPerformance report.
EngagementRate	Double	Metric	Engagement Rate	Engagement Rate for the VideoPerformance report.
Engagements	Long	Metric	Engagements	Engagements for the VideoPerformance report.
Impressions	Long	Metric	Impressions	Impressions for the VideoPerformance report.
ValuePerAllConversion	Double	Metric	Value Per All Conv	Value Per All Conv for the VideoPerformance report.
VideoQuartile100Rate	Double	Metric	Video Played To 100Percent	Video Played To 100Percent for the VideoPerformance report.
VideoQuartile25Rate	Double	Metric	Video Played To 25Percent	Video Played To 25Percent for the VideoPerformance report.
VideoQuartile50Rate	Double	Metric	Video Played To 50Percent	Video Played To 50Percent for the VideoPerformance report.
VideoQuartile75Rate	Double	Metric	Video Played To 75Percent	Video Played To 75Percent for the VideoPerformance report.
VideoViewRate	Double	Metric	View Rate	View Rate for the VideoPerformance report.
VideoViews	Long	Metric	Views	Views for the VideoPerformance report.
ViewThroughConversions	Long	Metric	View-through Conv	View-through Conv for the VideoPerformance report.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name	Type	Description
StartDate	String	Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate	String	End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.