KeywordDemographics
Columns
Name
Type
Select requirement
Metric
Aggregate
Description
Keywords
String
List of Keywords. Use to filter the table.
Keyword
String
The keyword.
Device
String
The device of the user who entered the search query. Default value is 'Computers'.
The allowed values are Computers, NonSmartphones, Smartphones, Tablets.
Age18to24
Double
The percentage of time that users 18 through 24 years of age searched for the keyword. The value is specified in the range 0.0 through 1.0.
Age25to34
Double
The percentage of time that users 25 through 34 years of age searched for the keyword. The value is specified in the range 0.0 through 1.0.
Age35to49
Double
The percentage of time that users 35 through 49 years of age searched for the keyword. The value is specified in the range 0.0 through 1.0.
Age50to64
Double
The percentage of time that users 50 through 64 years of age searched for the keyword. The value is specified in the range 0.0 through 1.0.
Age65Plus
Double
The percentage of time that users 65 years of age or older searched for the keyword. The value is specified in the range 0.0 through 1.0.
AgeUnknown
Double
Not used.
Female
Double
The percentage of time that female users searched for the keyword. The value is specified in the range 0.0 through 1.0.
Male
Double
The percentage of time that male users searched for the keyword. The value is specified in the range 0.0 through 1.0.
GenderUnknown
Double
Not Used.
Language
String
The language in which the keywords are written.
PublisherCountry
String
The country code of the country/region to use as the source of the demographics data. The country/region that you specify must support the language specified in the Language element.
AccountId
Long
The Bing Ads assigned identifier of an account.
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