Ads

Query the available Ads in Bing Ads.

Columns

Name

Type

Select requirement

Metric

Aggregate

Description

Id [KEY]

Long

The unique Bing Ads identifier for the ad.

AdGroupId

Long

The system generated identifier of the ad group.

Type

String

The ad type. One of Text,Image,Product,AppInstall,ExpandedText,DynamicSearch

Title

String

The title of the ad. The title must contain at least one word. The ad's copy and title combined must total at least three words.

TitlePart1

String

The first title part of the ad.

TitlePart2

String

The second title part of the ad.

Text

String

The ad copy. The copy must contain at least one word. The ad's copy and title combined must total at least three words.

Domain

String

The URL to display in the ad.

DestinationUrl

String

The URL of the webpage to take the user to when they click the ad.

UrlCustomParameters

String

Your custom collection of key and value parameters for URL tracking.

TrackingUrlTemplate

String

The tracking template to use as a default for all landing page URLs.

Status

String

The status of the ad.

ForwardCompatibilityMap

String

The list of key and value strings for forward compatibility. This element can be used to avoid otherwise breaking changes when new elements are added in future releases.

FinalUrls

String

The last or final URL where a user is ultimately taken, whether or not the click to final URL path included any redirects.

FinalMobileUrls

String

The mobile landing page URL.

FinalAppUrls

String

Reserved for future use.

EditorialStatus

String

The editorial review status of the ad, which indicates whether the ad is pending review, has been approved, or has been disapproved.

DevicePreference

Integer

Determines the device preference for showing the ad.

AdFormatPreference

String

The Ad Format Preference is used to indicate whether or not you prefer the ad copy to be shown to users as a search or native ad. Search ads tend to be written as a call to action, whereas native ads should be written in more of an informational style.

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