AutomaticPlacementsPerformance
The Automatic Placements Performance report includes all statistics aggregated at the placement level, one row per placement.
Table Specific Information
Select
Google AdWords does not allow every column to be selected in a single query as some data will conflict if selected together. Therefore, when issuing a query that selects all columns, only the default metrics, segments, and attributes will be returned. In general, these defaults are the same fields that are exposed through the AdWords console.
To use the nondefault fields, explicitly select them in your query.
Filters can also be used in the WHERE clause. The supported operators are the =, !=, >, >=, <, <=, LIKE, NOT LIKE, IN, and NOT IN operators. All filters must be joined by the AND keyword as OR is not supported by the AdWords API.
Columns
Name
Type
Behavior
DisplayName
Description
AccountCurrencyCode
String
Attribute
Currency
Currency for the AutomaticPlacementsPerformance report.
AccountDescriptiveName
String
Attribute
Account
Account for the AutomaticPlacementsPerformance report.
AccountTimeZone
String
Attribute
Time Zone
Time Zone for the AutomaticPlacementsPerformance report.
AdGroupId
Long
Attribute
Ad Group ID
Ad Group ID for the AutomaticPlacementsPerformance report.
AdGroupName
String
Attribute
Ad Group
Ad Group for the AutomaticPlacementsPerformance report.
AdGroupStatus
String
Attribute
Ad Group State
Ad Group State for the AutomaticPlacementsPerformance report.
The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.
CampaignId
Long
Attribute
Campaign ID
Campaign ID for the AutomaticPlacementsPerformance report.
CampaignName
String
Attribute
Campaign
Campaign for the AutomaticPlacementsPerformance report.
CampaignStatus
String
Attribute
Campaign State
Campaign State for the AutomaticPlacementsPerformance report.
The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.
CriteriaParameters
String
Attribute
URL
URL for the AutomaticPlacementsPerformance report.
CustomerDescriptiveName
String
Attribute
Client Name
Client Name for the AutomaticPlacementsPerformance report.
DisplayName
String
Attribute
Criteria Display Name
Criteria Display Name for the AutomaticPlacementsPerformance report.
Domain
String
Attribute
Domain
Domain for the AutomaticPlacementsPerformance report.
ExternalCustomerId
Long
Attribute
Customer ID
Customer ID for the AutomaticPlacementsPerformance report.
IsBidOnPath
String
Attribute
Added
Added for the AutomaticPlacementsPerformance report.
IsPathExcluded
String
Attribute
Excluded
Excluded for the AutomaticPlacementsPerformance report.
AdFormat
String
Segment
Ad Type
Ad Type for the AutomaticPlacementsPerformance report.
The allowed values are UNKNOWN, TEXT, IMAGE, DYNAMIC_IMAGE, FLASH, VIDEO, HTML, AUDIO, COMPOSITE, PRINT.
AdNetworkType1
String
Segment
Network
Network for the AutomaticPlacementsPerformance report.
The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
AdNetworkType2
String
Segment
Network (with Search Partners)
Network (with Search Partners) for the AutomaticPlacementsPerformance report.
The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
ConversionCategoryName
String
Segment
Conversion Category
Conversion Category for the AutomaticPlacementsPerformance report.
ConversionTrackerId
Long
Segment
Conversion Tracker Id
Conversion Tracker Id for the AutomaticPlacementsPerformance report.
ConversionTypeName
String
Segment
Conversion Name
Conversion Name for the AutomaticPlacementsPerformance report.
Date
Date
Segment
Day
Day for the AutomaticPlacementsPerformance report.
DayOfWeek
String
Segment
Day Of Week
Day Of Week for the AutomaticPlacementsPerformance report.
The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.
ExternalConversionSource
String
Segment
Conversion Source
Conversion Source for the AutomaticPlacementsPerformance report.
The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.
IsAutoOptimized
String
Segment
Targeting Mode
Targeting Mode for the AutomaticPlacementsPerformance report.
The allowed values are TRUE, FALSE.
Month
String
Segment
Month
Month for the AutomaticPlacementsPerformance report.
MonthOfYear
String
Segment
Month Of Year
Month Of Year for the AutomaticPlacementsPerformance report.
The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.
Quarter
String
Segment
Quarter
Quarter for the AutomaticPlacementsPerformance report.
Week
String
Segment
Week
Week for the AutomaticPlacementsPerformance report.
Year
Integer
Segment
Year
Year for the AutomaticPlacementsPerformance report.
ActiveViewCpm
Decimal
Metric
Active View Avg CPM
Active View Avg CPM for the AutomaticPlacementsPerformance report.
ActiveViewCtr
Double
Metric
Active View Viewable CTR
Active View Viewable CTR for the AutomaticPlacementsPerformance report.
ActiveViewImpressions
Long
Metric
Active View Viewable Impressions
Active View Viewable Impressions for the AutomaticPlacementsPerformance report.
ActiveViewMeasurability
Double
Metric
Active View Measurable Impr Per Impr
Active View Measurable Impr Per Impr for the AutomaticPlacementsPerformance report.
ActiveViewMeasurableCost
Decimal
Metric
Active View Measurable Cost
Active View Measurable Cost for the AutomaticPlacementsPerformance report.
ActiveViewMeasurableImpressions
Long
Metric
Active View Measurable Impr
Active View Measurable Impr for the AutomaticPlacementsPerformance report.
ActiveViewViewability
Double
Metric
Active View Viewable Impr Per Measurable Impr
Active View Viewable Impr Per Measurable Impr for the AutomaticPlacementsPerformance report.
AllConversionRate
Double
Metric
All Conv Rate
All Conv Rate for the AutomaticPlacementsPerformance report.
AllConversions
Double
Metric
All Conv
All Conv for the AutomaticPlacementsPerformance report.
AllConversionValue
Double
Metric
All Conv Value
All Conv Value for the AutomaticPlacementsPerformance report.
AverageCost
Decimal
Metric
Avg Cost
Avg Cost for the AutomaticPlacementsPerformance report.
AverageCpc
Decimal
Metric
Avg CPC
Avg CPC for the AutomaticPlacementsPerformance report.
AverageCpe
Double
Metric
Avg CPE
Avg CPE for the AutomaticPlacementsPerformance report.
AverageCpm
Decimal
Metric
Avg CPM
Avg CPM for the AutomaticPlacementsPerformance report.
AverageCpv
Double
Metric
Avg CPV
Avg CPV for the AutomaticPlacementsPerformance report.
Clicks
Long
Metric
Clicks
Clicks for the AutomaticPlacementsPerformance report.
ConversionRate
Double
Metric
Conv Rate
Conv Rate for the AutomaticPlacementsPerformance report.
Conversions
Double
Metric
Conversions
Conversions for the AutomaticPlacementsPerformance report.
ConversionValue
Double
Metric
Total Conv Value
Total Conv Value for the AutomaticPlacementsPerformance report.
Cost
Decimal
Metric
Cost
Cost for the AutomaticPlacementsPerformance report.
CostPerAllConversion
Decimal
Metric
Cost Per All Conv
Cost Per All Conv for the AutomaticPlacementsPerformance report.
CostPerConversion
Decimal
Metric
Cost Per Conv
Cost Per Conv for the AutomaticPlacementsPerformance report.
CrossDeviceConversions
Double
Metric
Cross-device Conv
Cross-device Conv for the AutomaticPlacementsPerformance report.
Ctr
Double
Metric
CTR
CTR for the AutomaticPlacementsPerformance report.
EngagementRate
Double
Metric
Engagement Rate
Engagement Rate for the AutomaticPlacementsPerformance report.
Engagements
Long
Metric
Engagements
Engagements for the AutomaticPlacementsPerformance report.
Impressions
Long
Metric
Impressions
Impressions for the AutomaticPlacementsPerformance report.
InteractionRate
Double
Metric
Interaction Rate
Interaction Rate for the AutomaticPlacementsPerformance report.
Interactions
Long
Metric
Interactions
Interactions for the AutomaticPlacementsPerformance report.
InteractionTypes
String
Metric
Interaction Types
Interaction Types for the AutomaticPlacementsPerformance report.
ValuePerAllConversion
Double
Metric
Value Per All Conv
Value Per All Conv for the AutomaticPlacementsPerformance report.
ValuePerConversion
Double
Metric
Value Per Conv
Value Per Conv for the AutomaticPlacementsPerformance report.
VideoViewRate
Double
Metric
View Rate
View Rate for the AutomaticPlacementsPerformance report.
VideoViews
Long
Metric
Views
Views for the AutomaticPlacementsPerformance report.
ViewThroughConversions
Long
Metric
View-through Conv
View-through Conv for the AutomaticPlacementsPerformance report.
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name
Type
Description
StartDate
String
Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate
String
End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
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