AutomaticPlacementsPerformance

The Automatic Placements Performance report includes all statistics aggregated at the placement level, one row per placement.

Table Specific Information

Select

Google AdWords does not allow every column to be selected in a single query as some data will conflict if selected together. Therefore, when issuing a query that selects all columns, only the default metrics, segments, and attributes will be returned. In general, these defaults are the same fields that are exposed through the AdWords console.

To use the nondefault fields, explicitly select them in your query.

Filters can also be used in the WHERE clause. The supported operators are the =, !=, >, >=, <, <=, LIKE, NOT LIKE, IN, and NOT IN operators. All filters must be joined by the AND keyword as OR is not supported by the AdWords API.

Columns

Name

Type

Behavior

DisplayName

Description

AccountCurrencyCode

String

Attribute

Currency

Currency for the AutomaticPlacementsPerformance report.

AccountDescriptiveName

String

Attribute

Account

Account for the AutomaticPlacementsPerformance report.

AccountTimeZone

String

Attribute

Time Zone

Time Zone for the AutomaticPlacementsPerformance report.

AdGroupId

Long

Attribute

Ad Group ID

Ad Group ID for the AutomaticPlacementsPerformance report.

AdGroupName

String

Attribute

Ad Group

Ad Group for the AutomaticPlacementsPerformance report.

AdGroupStatus

String

Attribute

Ad Group State

Ad Group State for the AutomaticPlacementsPerformance report.

The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.

CampaignId

Long

Attribute

Campaign ID

Campaign ID for the AutomaticPlacementsPerformance report.

CampaignName

String

Attribute

Campaign

Campaign for the AutomaticPlacementsPerformance report.

CampaignStatus

String

Attribute

Campaign State

Campaign State for the AutomaticPlacementsPerformance report.

The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.

CriteriaParameters

String

Attribute

URL

URL for the AutomaticPlacementsPerformance report.

CustomerDescriptiveName

String

Attribute

Client Name

Client Name for the AutomaticPlacementsPerformance report.

DisplayName

String

Attribute

Criteria Display Name

Criteria Display Name for the AutomaticPlacementsPerformance report.

Domain

String

Attribute

Domain

Domain for the AutomaticPlacementsPerformance report.

ExternalCustomerId

Long

Attribute

Customer ID

Customer ID for the AutomaticPlacementsPerformance report.

IsBidOnPath

String

Attribute

Added

Added for the AutomaticPlacementsPerformance report.

IsPathExcluded

String

Attribute

Excluded

Excluded for the AutomaticPlacementsPerformance report.

AdFormat

String

Segment

Ad Type

Ad Type for the AutomaticPlacementsPerformance report.

The allowed values are UNKNOWN, TEXT, IMAGE, DYNAMIC_IMAGE, FLASH, VIDEO, HTML, AUDIO, COMPOSITE, PRINT.

AdNetworkType1

String

Segment

Network

Network for the AutomaticPlacementsPerformance report.

The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

AdNetworkType2

String

Segment

Network (with Search Partners)

Network (with Search Partners) for the AutomaticPlacementsPerformance report.

The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

ConversionCategoryName

String

Segment

Conversion Category

Conversion Category for the AutomaticPlacementsPerformance report.

ConversionTrackerId

Long

Segment

Conversion Tracker Id

Conversion Tracker Id for the AutomaticPlacementsPerformance report.

ConversionTypeName

String

Segment

Conversion Name

Conversion Name for the AutomaticPlacementsPerformance report.

Date

Date

Segment

Day

Day for the AutomaticPlacementsPerformance report.

DayOfWeek

String

Segment

Day Of Week

Day Of Week for the AutomaticPlacementsPerformance report.

The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.

ExternalConversionSource

String

Segment

Conversion Source

Conversion Source for the AutomaticPlacementsPerformance report.

The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.

IsAutoOptimized

String

Segment

Targeting Mode

Targeting Mode for the AutomaticPlacementsPerformance report.

The allowed values are TRUE, FALSE.

Month

String

Segment

Month

Month for the AutomaticPlacementsPerformance report.

MonthOfYear

String

Segment

Month Of Year

Month Of Year for the AutomaticPlacementsPerformance report.

The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.

Quarter

String

Segment

Quarter

Quarter for the AutomaticPlacementsPerformance report.

Week

String

Segment

Week

Week for the AutomaticPlacementsPerformance report.

Year

Integer

Segment

Year

Year for the AutomaticPlacementsPerformance report.

ActiveViewCpm

Decimal

Metric

Active View Avg CPM

Active View Avg CPM for the AutomaticPlacementsPerformance report.

ActiveViewCtr

Double

Metric

Active View Viewable CTR

Active View Viewable CTR for the AutomaticPlacementsPerformance report.

ActiveViewImpressions

Long

Metric

Active View Viewable Impressions

Active View Viewable Impressions for the AutomaticPlacementsPerformance report.

ActiveViewMeasurability

Double

Metric

Active View Measurable Impr Per Impr

Active View Measurable Impr Per Impr for the AutomaticPlacementsPerformance report.

ActiveViewMeasurableCost

Decimal

Metric

Active View Measurable Cost

Active View Measurable Cost for the AutomaticPlacementsPerformance report.

ActiveViewMeasurableImpressions

Long

Metric

Active View Measurable Impr

Active View Measurable Impr for the AutomaticPlacementsPerformance report.

ActiveViewViewability

Double

Metric

Active View Viewable Impr Per Measurable Impr

Active View Viewable Impr Per Measurable Impr for the AutomaticPlacementsPerformance report.

AllConversionRate

Double

Metric

All Conv Rate

All Conv Rate for the AutomaticPlacementsPerformance report.

AllConversions

Double

Metric

All Conv

All Conv for the AutomaticPlacementsPerformance report.

AllConversionValue

Double

Metric

All Conv Value

All Conv Value for the AutomaticPlacementsPerformance report.

AverageCost

Decimal

Metric

Avg Cost

Avg Cost for the AutomaticPlacementsPerformance report.

AverageCpc

Decimal

Metric

Avg CPC

Avg CPC for the AutomaticPlacementsPerformance report.

AverageCpe

Double

Metric

Avg CPE

Avg CPE for the AutomaticPlacementsPerformance report.

AverageCpm

Decimal

Metric

Avg CPM

Avg CPM for the AutomaticPlacementsPerformance report.

AverageCpv

Double

Metric

Avg CPV

Avg CPV for the AutomaticPlacementsPerformance report.

Clicks

Long

Metric

Clicks

Clicks for the AutomaticPlacementsPerformance report.

ConversionRate

Double

Metric

Conv Rate

Conv Rate for the AutomaticPlacementsPerformance report.

Conversions

Double

Metric

Conversions

Conversions for the AutomaticPlacementsPerformance report.

ConversionValue

Double

Metric

Total Conv Value

Total Conv Value for the AutomaticPlacementsPerformance report.

Cost

Decimal

Metric

Cost

Cost for the AutomaticPlacementsPerformance report.

CostPerAllConversion

Decimal

Metric

Cost Per All Conv

Cost Per All Conv for the AutomaticPlacementsPerformance report.

CostPerConversion

Decimal

Metric

Cost Per Conv

Cost Per Conv for the AutomaticPlacementsPerformance report.

CrossDeviceConversions

Double

Metric

Cross-device Conv

Cross-device Conv for the AutomaticPlacementsPerformance report.

Ctr

Double

Metric

CTR

CTR for the AutomaticPlacementsPerformance report.

EngagementRate

Double

Metric

Engagement Rate

Engagement Rate for the AutomaticPlacementsPerformance report.

Engagements

Long

Metric

Engagements

Engagements for the AutomaticPlacementsPerformance report.

Impressions

Long

Metric

Impressions

Impressions for the AutomaticPlacementsPerformance report.

InteractionRate

Double

Metric

Interaction Rate

Interaction Rate for the AutomaticPlacementsPerformance report.

Interactions

Long

Metric

Interactions

Interactions for the AutomaticPlacementsPerformance report.

InteractionTypes

String

Metric

Interaction Types

Interaction Types for the AutomaticPlacementsPerformance report.

ValuePerAllConversion

Double