MarketplacePerformance

The Marketplace Performance report includes all statistics of ads displayed on the Marketplace, aggregated by default at the account level.

Columns

Name	Type	Behavior	DisplayName	Description
AdGroupId	Long	Attribute	Ad Group ID	Ad Group ID for the MarketplacePerformance report.
CampaignId	Long	Attribute	Campaign ID	Campaign ID for the MarketplacePerformance report.
Date	Date	Segment	Day	Day for the MarketplacePerformance report.
DayOfWeek	String	Segment	Day Of Week	Day Of Week for the MarketplacePerformance report. The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.
Month	String	Segment	Month	Month for the MarketplacePerformance report.
MonthOfYear	String	Segment	Month Of Year	Month Of Year for the MarketplacePerformance report. The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.
Quarter	String	Segment	Quarter	Quarter for the MarketplacePerformance report.
Week	String	Segment	Week	Week for the MarketplacePerformance report.
Year	Integer	Segment	Year	Year for the MarketplacePerformance report.
AverageCpc	Decimal	Metric	Avg CPC	Avg CPC for the MarketplacePerformance report.
AverageCpm	Decimal	Metric	Avg CPM	Avg CPM for the MarketplacePerformance report.
Clicks	Long	Metric	Clicks	Clicks for the MarketplacePerformance report.
ConversionRate	Double	Metric	Conv Rate	Conv Rate for the MarketplacePerformance report.
Conversions	Double	Metric	Conversions	Conversions for the MarketplacePerformance report.
ConversionValue	Double	Metric	Total Conv Value	Total Conv Value for the MarketplacePerformance report.
Cost	Decimal	Metric	Cost	Cost for the MarketplacePerformance report.
CostPerConversion	Decimal	Metric	Cost Per Conv	Cost Per Conv for the MarketplacePerformance report.
Ctr	Double	Metric	CTR	CTR for the MarketplacePerformance report.
Impressions	Long	Metric	Impressions	Impressions for the MarketplacePerformance report.
ValuePerConversion	Double	Metric	Value Per Conv	Value Per Conv for the MarketplacePerformance report.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name	Type	Description
StartDate	String	Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate	String	End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.