TopContentPerformance
Retrieves TopContentPerformance report data.
Columns
Name | Type | Behavior | DisplayName | Description |
AdGroupId | Long | Attribute | Ad Group ID | Ad Group ID for the TopContentPerformance report. |
AdGroupName | String | Attribute | Ad Group | Ad Group for the TopContentPerformance report. |
BidModifier | Double | Attribute | Bid Adj | Bid Adj for the TopContentPerformance report. |
CampaignId | Long | Attribute | Campaign ID | Campaign ID for the TopContentPerformance report. |
CampaignName | String | Attribute | Campaign | Campaign for the TopContentPerformance report. |
Id | Long | Attribute | Criterion ID | Criterion ID for the TopContentPerformance report. |
Date | Date | Segment | Day | Day for the TopContentPerformance report. |
ActiveViewCpm | Decimal | Metric | Active View Avg CPM | Active View Avg CPM for the TopContentPerformance report. |
ActiveViewCtr | Double | Metric | Active View Viewable CTR | Active View Viewable CTR for the TopContentPerformance report. |
ActiveViewImpressions | Long | Metric | Active View Viewable Impressions | Active View Viewable Impressions for the TopContentPerformance report. |
AverageCost | Decimal | Metric | Avg Cost | Avg Cost for the TopContentPerformance report. |
AverageCpc | Decimal | Metric | Avg CPC | Avg CPC for the TopContentPerformance report. |
AverageCpe | Double | Metric | Avg CPE | Avg CPE for the TopContentPerformance report. |
AverageCpm | Decimal | Metric | Avg CPM | Avg CPM for the TopContentPerformance report. |
AverageCpv | Double | Metric | Avg CPV | Avg CPV for the TopContentPerformance report. |
Clicks | Long | Metric | Clicks | Clicks for the TopContentPerformance report. |
Cost | Decimal | Metric | Cost | Cost for the TopContentPerformance report. |
Ctr | Double | Metric | CTR | CTR for the TopContentPerformance report. |
EngagementRate | Double | Metric | Engagement Rate | Engagement Rate for the TopContentPerformance report. |
Engagements | Long | Metric | Engagements | Engagements for the TopContentPerformance report. |
Impressions | Long | Metric | Impressions | Impressions for the TopContentPerformance report. |
InteractionRate | Double | Metric | Interaction Rate | Interaction Rate for the TopContentPerformance report. |
Interactions | Long | Metric | Interactions | Interactions for the TopContentPerformance report. |
InteractionTypes | String | Metric | Interaction Types | Interaction Types for the TopContentPerformance report. |
VideoViewRate | Double | Metric | View Rate | View Rate for the TopContentPerformance report. |
VideoViews | Long | Metric | Views | Views for the TopContentPerformance report. |
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description |
StartDate | String | Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days. |
EndDate | String | End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days. |
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