TopContentPerformance
Retrieves TopContentPerformance report data.
Columns
Name
Type
Behavior
DisplayName
Description
AdGroupId
Long
Attribute
Ad Group ID
Ad Group ID for the TopContentPerformance report.
AdGroupName
String
Attribute
Ad Group
Ad Group for the TopContentPerformance report.
BidModifier
Double
Attribute
Bid Adj
Bid Adj for the TopContentPerformance report.
CampaignId
Long
Attribute
Campaign ID
Campaign ID for the TopContentPerformance report.
CampaignName
String
Attribute
Campaign
Campaign for the TopContentPerformance report.
Id
Long
Attribute
Criterion ID
Criterion ID for the TopContentPerformance report.
Date
Date
Segment
Day
Day for the TopContentPerformance report.
ActiveViewCpm
Decimal
Metric
Active View Avg CPM
Active View Avg CPM for the TopContentPerformance report.
ActiveViewCtr
Double
Metric
Active View Viewable CTR
Active View Viewable CTR for the TopContentPerformance report.
ActiveViewImpressions
Long
Metric
Active View Viewable Impressions
Active View Viewable Impressions for the TopContentPerformance report.
AverageCost
Decimal
Metric
Avg Cost
Avg Cost for the TopContentPerformance report.
AverageCpc
Decimal
Metric
Avg CPC
Avg CPC for the TopContentPerformance report.
AverageCpe
Double
Metric
Avg CPE
Avg CPE for the TopContentPerformance report.
AverageCpm
Decimal
Metric
Avg CPM
Avg CPM for the TopContentPerformance report.
AverageCpv
Double
Metric
Avg CPV
Avg CPV for the TopContentPerformance report.
Clicks
Long
Metric
Clicks
Clicks for the TopContentPerformance report.
Cost
Decimal
Metric
Cost
Cost for the TopContentPerformance report.
Ctr
Double
Metric
CTR
CTR for the TopContentPerformance report.
EngagementRate
Double
Metric
Engagement Rate
Engagement Rate for the TopContentPerformance report.
Engagements
Long
Metric
Engagements
Engagements for the TopContentPerformance report.
Impressions
Long
Metric
Impressions
Impressions for the TopContentPerformance report.
InteractionRate
Double
Metric
Interaction Rate
Interaction Rate for the TopContentPerformance report.
Interactions
Long
Metric
Interactions
Interactions for the TopContentPerformance report.
InteractionTypes
String
Metric
Interaction Types
Interaction Types for the TopContentPerformance report.
VideoViewRate
Double
Metric
View Rate
View Rate for the TopContentPerformance report.
VideoViews
Long
Metric
Views
Views for the TopContentPerformance report.
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name
Type
Description
StartDate
String
Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate
String
End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
Last updated