UserAdDistance
The User Ad Distance Report provides statistics aggregated by the user's distance from your location extensions.
Columns
Name | Type | Behavior | DisplayName | Description |
AccountCurrencyCode | String | Attribute | Currency | Currency for the UserAdDistance report. |
AccountDescriptiveName | String | Attribute | Account | Account for the UserAdDistance report. |
AccountTimeZone | String | Attribute | Time Zone | Time Zone for the UserAdDistance report. |
CampaignId | Long | Attribute | Campaign ID | Campaign ID for the UserAdDistance report. |
CampaignName | String | Attribute | Campaign | Campaign for the UserAdDistance report. |
CampaignStatus | String | Attribute | Campaign State | Campaign State for the UserAdDistance report. The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED. |
CustomerDescriptiveName | String | Attribute | Client Name | Client Name for the UserAdDistance report. |
DistanceBucket | String | Attribute | Distance From Location Extensions | Distance From Location Extensions for the UserAdDistance report. The allowed values are DISTANCE_BUCKET_WITHIN_200M, DISTANCE_BUCKET_WITHIN_500M, DISTANCE_BUCKET_WITHIN_700M, DISTANCE_BUCKET_WITHIN_1KM, DISTANCE_BUCKET_WITHIN_5KM, DISTANCE_BUCKET_WITHIN_10KM, DISTANCE_BUCKET_WITHIN_15KM, DISTANCE_BUCKET_WITHIN_20KM, DISTANCE_BUCKET_WITHIN_25KM, DISTANCE_BUCKET_WITHIN_30KM, DISTANCE_BUCKET_WITHIN_35KM, DISTANCE_BUCKET_WITHIN_40KM, DISTANCE_BUCKET_WITHIN_45KM, DISTANCE_BUCKET_WITHIN_50KM, DISTANCE_BUCKET_WITHIN_55KM, DISTANCE_BUCKET_WITHIN_60KM, DISTANCE_BUCKET_WITHIN_65KM, DISTANCE_BUCKET_BEYOND_65KM, DISTANCE_BUCKET_WITHIN_0_2MILES, DISTANCE_BUCKET_WITHIN_0_5MILES, DISTANCE_BUCKET_WITHIN_0_7MILES, DISTANCE_BUCKET_WITHIN_1MILE, DISTANCE_BUCKET_WITHIN_5MILES, DISTANCE_BUCKET_WITHIN_10MILES, DISTANCE_BUCKET_WITHIN_15MILES, DISTANCE_BUCKET_WITHIN_20MILES, DISTANCE_BUCKET_WITHIN_25MILES, DISTANCE_BUCKET_WITHIN_30MILES, DISTANCE_BUCKET_WITHIN_35MILES, DISTANCE_BUCKET_WITHIN_40MILES, DISTANCE_BUCKET_BEYOND_40MILES, UNKNOWN. |
ExternalCustomerId | Long | Attribute | Customer ID | Customer ID for the UserAdDistance report. |
AdNetworkType1 | String | Segment | Network | Network for the UserAdDistance report. The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED. |
AdNetworkType2 | String | Segment | Network (with Search Partners) | Network (with Search Partners) for the UserAdDistance report. The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED. |
ConversionCategoryName | String | Segment | Conversion Category | Conversion Category for the UserAdDistance report. |
ConversionTrackerId | Long | Segment | Conversion Tracker Id | Conversion Tracker Id for the UserAdDistance report. |
ConversionTypeName | String | Segment | Conversion Name | Conversion Name for the UserAdDistance report. |
Date | Date | Segment | Day | Day for the UserAdDistance report. |
DayOfWeek | String | Segment | Day Of Week | Day Of Week for the UserAdDistance report. The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY. |
Device | String | Segment | Device | Device for the UserAdDistance report. The allowed values are UNKNOWN, DESKTOP, HIGH_END_MOBILE, TABLET. |
ExternalConversionSource | String | Segment | Conversion Source | Conversion Source for the UserAdDistance report. The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT. |
Month | String | Segment | Month | Month for the UserAdDistance report. |
MonthOfYear | String | Segment | Month Of Year | Month Of Year for the UserAdDistance report. The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER. |
Quarter | String | Segment | Quarter | Quarter for the UserAdDistance report. |
Week | String | Segment | Week | Week for the UserAdDistance report. |
Year | Integer | Segment | Year | Year for the UserAdDistance report. |
AllConversionRate | Double | Metric | All Conv Rate | All Conv Rate for the UserAdDistance report. |
AllConversions | Double | Metric | All Conv | All Conv for the UserAdDistance report. |
AllConversionValue | Double | Metric | All Conv Value | All Conv Value for the UserAdDistance report. |
AverageCpc | Decimal | Metric | Avg CPC | Avg CPC for the UserAdDistance report. |
AverageCpm | Decimal | Metric | Avg CPM | Avg CPM for the UserAdDistance report. |
AveragePosition | Double | Metric | Avg Position | Avg Position for the UserAdDistance report. |
Clicks | Long | Metric | Clicks | Clicks for the UserAdDistance report. |
ConversionRate | Double | Metric | Conv Rate | Conv Rate for the UserAdDistance report. |
Conversions | Double | Metric | Conversions | Conversions for the UserAdDistance report. |
ConversionValue | Double | Metric | Total Conv Value | Total Conv Value for the UserAdDistance report. |
Cost | Decimal | Metric | Cost | Cost for the UserAdDistance report. |
CostPerAllConversion | Decimal | Metric | Cost Per All Conv | Cost Per All Conv for the UserAdDistance report. |
CostPerConversion | Decimal | Metric | Cost Per Conv | Cost Per Conv for the UserAdDistance report. |
CrossDeviceConversions | Double | Metric | Cross-device Conv | Cross-device Conv for the UserAdDistance report. |
Ctr | Double | Metric | CTR | CTR for the UserAdDistance report. |
Impressions | Long | Metric | Impressions | Impressions for the UserAdDistance report. |
ValuePerAllConversion | Double | Metric | Value Per All Conv | Value Per All Conv for the UserAdDistance report. |
ValuePerConversion | Double | Metric | Value Per Conv | Value Per Conv for the UserAdDistance report. |
ViewThroughConversions | Long | Metric | View-through Conv | View-through Conv for the UserAdDistance report. |
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description |
StartDate | String | Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days. |
EndDate | String | End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days. |
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