UserAdDistance
The User Ad Distance Report provides statistics aggregated by the user's distance from your location extensions.
Columns
Name
Type
Behavior
DisplayName
Description
AccountCurrencyCode
String
Attribute
Currency
Currency for the UserAdDistance report.
AccountDescriptiveName
String
Attribute
Account
Account for the UserAdDistance report.
AccountTimeZone
String
Attribute
Time Zone
Time Zone for the UserAdDistance report.
CampaignId
Long
Attribute
Campaign ID
Campaign ID for the UserAdDistance report.
CampaignName
String
Attribute
Campaign
Campaign for the UserAdDistance report.
CampaignStatus
String
Attribute
Campaign State
Campaign State for the UserAdDistance report.
The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.
CustomerDescriptiveName
String
Attribute
Client Name
Client Name for the UserAdDistance report.
DistanceBucket
String
Attribute
Distance From Location Extensions
Distance From Location Extensions for the UserAdDistance report.
The allowed values are DISTANCE_BUCKET_WITHIN_200M, DISTANCE_BUCKET_WITHIN_500M, DISTANCE_BUCKET_WITHIN_700M, DISTANCE_BUCKET_WITHIN_1KM, DISTANCE_BUCKET_WITHIN_5KM, DISTANCE_BUCKET_WITHIN_10KM, DISTANCE_BUCKET_WITHIN_15KM, DISTANCE_BUCKET_WITHIN_20KM, DISTANCE_BUCKET_WITHIN_25KM, DISTANCE_BUCKET_WITHIN_30KM, DISTANCE_BUCKET_WITHIN_35KM, DISTANCE_BUCKET_WITHIN_40KM, DISTANCE_BUCKET_WITHIN_45KM, DISTANCE_BUCKET_WITHIN_50KM, DISTANCE_BUCKET_WITHIN_55KM, DISTANCE_BUCKET_WITHIN_60KM, DISTANCE_BUCKET_WITHIN_65KM, DISTANCE_BUCKET_BEYOND_65KM, DISTANCE_BUCKET_WITHIN_0_2MILES, DISTANCE_BUCKET_WITHIN_0_5MILES, DISTANCE_BUCKET_WITHIN_0_7MILES, DISTANCE_BUCKET_WITHIN_1MILE, DISTANCE_BUCKET_WITHIN_5MILES, DISTANCE_BUCKET_WITHIN_10MILES, DISTANCE_BUCKET_WITHIN_15MILES, DISTANCE_BUCKET_WITHIN_20MILES, DISTANCE_BUCKET_WITHIN_25MILES, DISTANCE_BUCKET_WITHIN_30MILES, DISTANCE_BUCKET_WITHIN_35MILES, DISTANCE_BUCKET_WITHIN_40MILES, DISTANCE_BUCKET_BEYOND_40MILES, UNKNOWN.
ExternalCustomerId
Long
Attribute
Customer ID
Customer ID for the UserAdDistance report.
AdNetworkType1
String
Segment
Network
Network for the UserAdDistance report.
The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
AdNetworkType2
String
Segment
Network (with Search Partners)
Network (with Search Partners) for the UserAdDistance report.
The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
ConversionCategoryName
String
Segment
Conversion Category
Conversion Category for the UserAdDistance report.
ConversionTrackerId
Long
Segment
Conversion Tracker Id
Conversion Tracker Id for the UserAdDistance report.
ConversionTypeName
String
Segment
Conversion Name
Conversion Name for the UserAdDistance report.
Date
Date
Segment
Day
Day for the UserAdDistance report.
DayOfWeek
String
Segment
Day Of Week
Day Of Week for the UserAdDistance report.
The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.
Device
String
Segment
Device
Device for the UserAdDistance report.
The allowed values are UNKNOWN, DESKTOP, HIGH_END_MOBILE, TABLET.
ExternalConversionSource
String
Segment
Conversion Source
Conversion Source for the UserAdDistance report.
The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.
Month
String
Segment
Month
Month for the UserAdDistance report.
MonthOfYear
String
Segment
Month Of Year
Month Of Year for the UserAdDistance report.
The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.
Quarter
String
Segment
Quarter
Quarter for the UserAdDistance report.
Week
String
Segment
Week
Week for the UserAdDistance report.
Year
Integer
Segment
Year
Year for the UserAdDistance report.
AllConversionRate
Double
Metric
All Conv Rate
All Conv Rate for the UserAdDistance report.
AllConversions
Double
Metric
All Conv
All Conv for the UserAdDistance report.
AllConversionValue
Double
Metric
All Conv Value
All Conv Value for the UserAdDistance report.
AverageCpc
Decimal
Metric
Avg CPC
Avg CPC for the UserAdDistance report.
AverageCpm
Decimal
Metric
Avg CPM
Avg CPM for the UserAdDistance report.
AveragePosition
Double
Metric
Avg Position
Avg Position for the UserAdDistance report.
Clicks
Long
Metric
Clicks
Clicks for the UserAdDistance report.
ConversionRate
Double
Metric
Conv Rate
Conv Rate for the UserAdDistance report.
Conversions
Double
Metric
Conversions
Conversions for the UserAdDistance report.
ConversionValue
Double
Metric
Total Conv Value
Total Conv Value for the UserAdDistance report.
Cost
Decimal
Metric
Cost
Cost for the UserAdDistance report.
CostPerAllConversion
Decimal
Metric
Cost Per All Conv
Cost Per All Conv for the UserAdDistance report.
CostPerConversion
Decimal
Metric
Cost Per Conv
Cost Per Conv for the UserAdDistance report.
CrossDeviceConversions
Double
Metric
Cross-device Conv
Cross-device Conv for the UserAdDistance report.
Ctr
Double
Metric
CTR
CTR for the UserAdDistance report.
Impressions
Long
Metric
Impressions
Impressions for the UserAdDistance report.
ValuePerAllConversion
Double
Metric
Value Per All Conv
Value Per All Conv for the UserAdDistance report.
ValuePerConversion
Double
Metric
Value Per Conv
Value Per Conv for the UserAdDistance report.
ViewThroughConversions
Long
Metric
View-through Conv
View-through Conv for the UserAdDistance report.
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name
Type
Description
StartDate
String
Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate
String
End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
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