AdCustomizersFeedItem

The Ad Customizers Feed Item report provides statistics for feed items used in Ad Customizers. Statistics are aggregated at the feed item level, one row per feed item.

Table Specific Information

Select

Google AdWords does not allow every column to be selected in a single query as some data will conflict if selected together. Therefore, when issuing a query that selects all columns, only the default metrics, segments, and attributes will be returned. In general, these defaults are the same fields that are exposed through the AdWords console.

To use the nondefault fields, explicitly select them in your query.

Filters can also be used in the WHERE clause. The supported operators are the =, !=, >, >=, <, <=, LIKE, NOT LIKE, IN, and NOT IN operators. All filters must be joined by the AND keyword as OR is not supported by the AdWords API.

Columns

Name

Type

Behavior

DisplayName

Description

AccountDescriptiveName

String

Attribute

Account

Account for the AdCustomizersFeedItem report.

AdGroupId

Long

Attribute

Ad Group ID

Ad Group ID for the AdCustomizersFeedItem report.

AdGroupName

String

Attribute

Ad Group

Ad Group for the AdCustomizersFeedItem report.

AdId

Long

Attribute

Ad ID

Ad ID for the AdCustomizersFeedItem report.

CampaignId

Long

Attribute

Campaign ID

Campaign ID for the AdCustomizersFeedItem report.

CampaignName

String

Attribute

Campaign

Campaign for the AdCustomizersFeedItem report.

ExternalCustomerId

Long

Attribute

Customer ID

Customer ID for the AdCustomizersFeedItem report.

FeedId

Long

Attribute

Feed ID

Feed ID for the AdCustomizersFeedItem report.

FeedItemAttributes

String

Attribute

Attribute Values

Attribute Values for the AdCustomizersFeedItem report.

FeedItemEndTime

Long

Attribute

End Date

End Date for the AdCustomizersFeedItem report.

FeedItemId

Long

Attribute

Item ID

Item ID for the AdCustomizersFeedItem report.

FeedItemStartTime

Long

Attribute

Start Date

Start Date for the AdCustomizersFeedItem report.

FeedItemStatus

String

Attribute

Item State

Item State for the AdCustomizersFeedItem report.

The allowed values are ENABLED, REMOVED, UNKNOWN.

GeoTargetingCriterionId

Long

Attribute

Target Location

Target Location for the AdCustomizersFeedItem report.

KeywordTargetingId

Long

Attribute

Keyword ID

Keyword ID for the AdCustomizersFeedItem report.

KeywordTargetingMatchType

String

Attribute

Target Keyword Match Type

Target Keyword Match Type for the AdCustomizersFeedItem report.

KeywordTargetingText

String

Attribute

Target Keyword Text

Target Keyword Text for the AdCustomizersFeedItem report.

TargetingAdGroupId

Long

Attribute

Target Ad Group ID

Target Ad Group ID for the AdCustomizersFeedItem report.

TargetingCampaignId

Long

Attribute

Target Campaign ID

Target Campaign ID for the AdCustomizersFeedItem report.

AdNetworkType1

String

Segment

Network

Network for the AdCustomizersFeedItem report.

The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

AdNetworkType2

String

Segment

Network (with Search Partners)

Network (with Search Partners) for the AdCustomizersFeedItem report.

The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

ConversionCategoryName

String

Segment

Conversion Category

Conversion Category for the AdCustomizersFeedItem report.

ConversionTrackerId

Long

Segment

Conversion Tracker Id

Conversion Tracker Id for the AdCustomizersFeedItem report.

ConversionTypeName

String

Segment

Conversion Name

Conversion Name for the AdCustomizersFeedItem report.

Date

Date

Segment

Day

Day for the AdCustomizersFeedItem report.

DayOfWeek

String

Segment

Day Of Week

Day Of Week for the AdCustomizersFeedItem report.

The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.

Device

String

Segment

Device

Device for the AdCustomizersFeedItem report.

The allowed values are UNKNOWN, DESKTOP, HIGH_END_MOBILE, TABLET.

ExternalConversionSource

String

Segment

Conversion Source

Conversion Source for the AdCustomizersFeedItem report.

The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.

Month

String

Segment

Month

Month for the AdCustomizersFeedItem report.

MonthOfYear

String

Segment

Month Of Year

Month Of Year for the AdCustomizersFeedItem report.

The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.

Quarter

String

Segment

Quarter

Quarter for the AdCustomizersFeedItem report.

Slot

String

Segment

Top Vs Other

Top Vs Other for the AdCustomizersFeedItem report.

The allowed values are SEARCHRHS, SEARCHTOP, SEARCHOTHER, CONTENT, AFSTOP, AFSOTHER, MIXED, UNKNOWN.

Week

String

Segment

Week

Week for the AdCustomizersFeedItem report.

Year

Integer

Segment

Year

Year for the AdCustomizersFeedItem report.

AllConversionRate

Double

Metric

All Conv Rate

All Conv Rate for the AdCustomizersFeedItem report.

AllConversions

Double

Metric

All Conv

All Conv for the AdCustomizersFeedItem report.

AllConversionValue

Double

Metric

All Conv Value

All Conv Value for the AdCustomizersFeedItem report.

AverageCost

Decimal

Metric

Avg Cost

Avg Cost for the AdCustomizersFeedItem report.

AverageCpc

Decimal

Metric

Avg CPC

Avg CPC for the AdCustomizersFeedItem report.

AverageCpe

Double

Metric

Avg CPE

Avg CPE for the AdCustomizersFeedItem report.

AverageCpm

Decimal

Metric

Avg CPM

Avg CPM for the AdCustomizersFeedItem report.

AverageCpv

Double

Metric

Avg CPV

Avg CPV for the AdCustomizersFeedItem report.

AveragePosition

Double

Metric

Avg Position

Avg Position for the AdCustomizersFeedItem report.

Clicks

Long

Metric

Clicks

Clicks for the AdCustomizersFeedItem report.

ConversionRate

Double

Metric

Conv Rate

Conv Rate for the AdCustomizersFeedItem report.

Conversions

Double

Metric

Conversions

Conversions for the AdCustomizersFeedItem report.

ConversionValue

Double

Metric

Total Conv Value

Total Conv Value for the AdCustomizersFeedItem report.

Cost

Decimal

Metric

Cost

Cost for the AdCustomizersFeedItem report.

CostPerAllConversion

Decimal

Metric

Cost Per All Conv

Cost Per All Conv for the AdCustomizersFeedItem report.

CostPerConversion

Decimal

Metric

Cost Per Conv

Cost Per Conv for the AdCustomizersFeedItem report.

CrossDeviceConversions

Double

Metric

Cross-device Conv

Cross-device Conv for the AdCustomizersFeedItem report.

Ctr

Double

Metric

CTR

CTR for the AdCustomizersFeedItem report.

EngagementRate

Double

Metric

Engagement Rate

Engagement Rate for the AdCustomizersFeedItem report.

Engagements

Long

Metric

Engagements

Engagements for the AdCustomizersFeedItem report.

Impressions

Long

Metric

Impressions

Impressions for the AdCustomizersFeedItem report.

InteractionRate

Double

Metric

Interaction Rate

Interaction Rate for the AdCustomizersFeedItem report.

Interactions

Long

Metric

Interactions

Interactions for the AdCustomizersFeedItem report.

InteractionTypes

String

Metric

Interaction Types

Interaction Types for the AdCustomizersFeedItem report.

ValuePerAllConversion

Double

Metric

Value Per All Conv

Value Per All Conv for the AdCustomizersFeedItem report.

ValuePerConversion

Double

Metric

Value Per Conv

Value Per Conv for the AdCustomizersFeedItem report.

VideoViewRate

Double

Metric

View Rate

View Rate for the AdCustomizersFeedItem report.

VideoViews

Long

Metric

Views

Views for the AdCustomizersFeedItem report.