AdCustomizersFeedItem

The Ad Customizers Feed Item report provides statistics for feed items used in Ad Customizers. Statistics are aggregated at the feed item level, one row per feed item.

Table Specific Information

Select

Google AdWords does not allow every column to be selected in a single query as some data will conflict if selected together. Therefore, when issuing a query that selects all columns, only the default metrics, segments, and attributes will be returned. In general, these defaults are the same fields that are exposed through the AdWords console.

To use the nondefault fields, explicitly select them in your query.

Filters can also be used in the WHERE clause. The supported operators are the =, !=, >, >=, <, <=, LIKE, NOT LIKE, IN, and NOT IN operators. All filters must be joined by the AND keyword as OR is not supported by the AdWords API.

Columns

Name	Type	Behavior	DisplayName	Description
AccountDescriptiveName	String	Attribute	Account	Account for the AdCustomizersFeedItem report.
AdGroupId	Long	Attribute	Ad Group ID	Ad Group ID for the AdCustomizersFeedItem report.
AdGroupName	String	Attribute	Ad Group	Ad Group for the AdCustomizersFeedItem report.
AdId	Long	Attribute	Ad ID	Ad ID for the AdCustomizersFeedItem report.
CampaignId	Long	Attribute	Campaign ID	Campaign ID for the AdCustomizersFeedItem report.
CampaignName	String	Attribute	Campaign	Campaign for the AdCustomizersFeedItem report.
ExternalCustomerId	Long	Attribute	Customer ID	Customer ID for the AdCustomizersFeedItem report.
FeedId	Long	Attribute	Feed ID	Feed ID for the AdCustomizersFeedItem report.
FeedItemAttributes	String	Attribute	Attribute Values	Attribute Values for the AdCustomizersFeedItem report.
FeedItemEndTime	Long	Attribute	End Date	End Date for the AdCustomizersFeedItem report.
FeedItemId	Long	Attribute	Item ID	Item ID for the AdCustomizersFeedItem report.
FeedItemStartTime	Long	Attribute	Start Date	Start Date for the AdCustomizersFeedItem report.
FeedItemStatus	String	Attribute	Item State	Item State for the AdCustomizersFeedItem report. The allowed values are ENABLED, REMOVED, UNKNOWN.
GeoTargetingCriterionId	Long	Attribute	Target Location	Target Location for the AdCustomizersFeedItem report.
KeywordTargetingId	Long	Attribute	Keyword ID	Keyword ID for the AdCustomizersFeedItem report.
KeywordTargetingMatchType	String	Attribute	Target Keyword Match Type	Target Keyword Match Type for the AdCustomizersFeedItem report.
KeywordTargetingText	String	Attribute	Target Keyword Text	Target Keyword Text for the AdCustomizersFeedItem report.
TargetingAdGroupId	Long	Attribute	Target Ad Group ID	Target Ad Group ID for the AdCustomizersFeedItem report.
TargetingCampaignId	Long	Attribute	Target Campaign ID	Target Campaign ID for the AdCustomizersFeedItem report.
AdNetworkType1	String	Segment	Network	Network for the AdCustomizersFeedItem report. The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
AdNetworkType2	String	Segment	Network (with Search Partners)	Network (with Search Partners) for the AdCustomizersFeedItem report. The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.
ConversionCategoryName	String	Segment	Conversion Category	Conversion Category for the AdCustomizersFeedItem report.
ConversionTrackerId	Long	Segment	Conversion Tracker Id	Conversion Tracker Id for the AdCustomizersFeedItem report.
ConversionTypeName	String	Segment	Conversion Name	Conversion Name for the AdCustomizersFeedItem report.
Date	Date	Segment	Day	Day for the AdCustomizersFeedItem report.
DayOfWeek	String	Segment	Day Of Week	Day Of Week for the AdCustomizersFeedItem report. The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.
Device	String	Segment	Device	Device for the AdCustomizersFeedItem report. The allowed values are UNKNOWN, DESKTOP, HIGH_END_MOBILE, TABLET.
ExternalConversionSource	String	Segment	Conversion Source	Conversion Source for the AdCustomizersFeedItem report. The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.
Month	String	Segment	Month	Month for the AdCustomizersFeedItem report.
MonthOfYear	String	Segment	Month Of Year	Month Of Year for the AdCustomizersFeedItem report. The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.
Quarter	String	Segment	Quarter	Quarter for the AdCustomizersFeedItem report.
Slot	String	Segment	Top Vs Other	Top Vs Other for the AdCustomizersFeedItem report. The allowed values are SEARCHRHS, SEARCHTOP, SEARCHOTHER, CONTENT, AFSTOP, AFSOTHER, MIXED, UNKNOWN.
Week	String	Segment	Week	Week for the AdCustomizersFeedItem report.
Year	Integer	Segment	Year	Year for the AdCustomizersFeedItem report.
AllConversionRate	Double	Metric	All Conv Rate	All Conv Rate for the AdCustomizersFeedItem report.
AllConversions	Double	Metric	All Conv	All Conv for the AdCustomizersFeedItem report.
AllConversionValue	Double	Metric	All Conv Value	All Conv Value for the AdCustomizersFeedItem report.
AverageCost	Decimal	Metric	Avg Cost	Avg Cost for the AdCustomizersFeedItem report.
AverageCpc	Decimal	Metric	Avg CPC	Avg CPC for the AdCustomizersFeedItem report.
AverageCpe	Double	Metric	Avg CPE	Avg CPE for the AdCustomizersFeedItem report.
AverageCpm	Decimal	Metric	Avg CPM	Avg CPM for the AdCustomizersFeedItem report.
AverageCpv	Double	Metric	Avg CPV	Avg CPV for the AdCustomizersFeedItem report.
AveragePosition	Double	Metric	Avg Position	Avg Position for the AdCustomizersFeedItem report.
Clicks	Long	Metric	Clicks	Clicks for the AdCustomizersFeedItem report.
ConversionRate	Double	Metric	Conv Rate	Conv Rate for the AdCustomizersFeedItem report.
Conversions	Double	Metric	Conversions	Conversions for the AdCustomizersFeedItem report.
ConversionValue	Double	Metric	Total Conv Value	Total Conv Value for the AdCustomizersFeedItem report.
Cost	Decimal	Metric	Cost	Cost for the AdCustomizersFeedItem report.
CostPerAllConversion	Decimal	Metric	Cost Per All Conv	Cost Per All Conv for the AdCustomizersFeedItem report.
CostPerConversion	Decimal	Metric	Cost Per Conv	Cost Per Conv for the AdCustomizersFeedItem report.
CrossDeviceConversions	Double	Metric	Cross-device Conv	Cross-device Conv for the AdCustomizersFeedItem report.
Ctr	Double	Metric	CTR	CTR for the AdCustomizersFeedItem report.
EngagementRate	Double	Metric	Engagement Rate	Engagement Rate for the AdCustomizersFeedItem report.
Engagements	Long	Metric	Engagements	Engagements for the AdCustomizersFeedItem report.
Impressions	Long	Metric	Impressions	Impressions for the AdCustomizersFeedItem report.
InteractionRate	Double	Metric	Interaction Rate	Interaction Rate for the AdCustomizersFeedItem report.
Interactions	Long	Metric	Interactions	Interactions for the AdCustomizersFeedItem report.
InteractionTypes	String	Metric	Interaction Types	Interaction Types for the AdCustomizersFeedItem report.
ValuePerAllConversion	Double	Metric	Value Per All Conv	Value Per All Conv for the AdCustomizersFeedItem report.
ValuePerConversion	Double	Metric	Value Per Conv	Value Per Conv for the AdCustomizersFeedItem report.
VideoViewRate	Double	Metric	View Rate	View Rate for the AdCustomizersFeedItem report.
VideoViews	Long	Metric	Views	Views for the AdCustomizersFeedItem report.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name	Type	Description
StartDate	String	Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate	String	End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.