ConversionTrackers

Service to access details about any conversion tracker.

Table Specific Information

Select

There are two ways you can query ConversionTrackers.

  • The following query returns conversion tracker specified.\

    SELECT * FROM [ConversionTrackers] WHERE Id=123456789

  • The following query returns all conversion trackers.\

    SELECT * FROM [ConversionTrackers]

Columns

Name

Type

Behavior

DisplayName

Description

Id [KEY]

Long

ID of this conversion tracker, null when creating a new one.

OriginalConversionTypeId

Long

The ID of the original conversion type on which this ConversionType is based.

Name

String

Name of this conversion tracker.

Status

String

Status of this conversion tracker.

Category

String

The category of conversion that is being tracked.

GoogleEventSnippet

String

The event snippet that works with the global site tag to track actions that should be counted as conversions.

GoogleGlobalSiteTag

String

The global site tag that adds visitors to your basic remarketing lists and sets new cookies on your domain, which will store information about the ad click that brought a user to your website.

DataDrivenModelStatus

String

The status of the data-driven attribution model for the conversion type.

ConversionTypeOwnerCustomerId

Long

The external customer ID of the conversion type owner, or 0 if this is a system-defined conversion type.

ViewthroughLookbackWindow

Int

Lookback window for view-through conversions in days.

CtcLookbackWindow

Int

The click-through conversion (ctc) lookback window is the maximum number of days between the time a conversion event happens and the previous corresponding ad click.

CountingType

String

How to count events for this conversion tracker.

DefaultRevenueValue

Double

The value to use when the tag for this conversion tracker sends conversion events without values.

DefaultRevenueCurrencyCode

String

The currency code to use when the tag for this conversion tracker sends conversion events without currency codes.

AlwaysUseDefaultRevenueValue

Boolean

Controls whether conversion event values and currency codes are taken from the tag snippet or from ConversionTracker.defaultRevenueValue and ConversionTracker.defaultRevenueCurrencyCode.

ExcludeFromBidding

Boolean

Whether this conversion tracker should be excluded from the

AttributionModelType

String

Attribution models describing how to distribute credit for a particular conversion across potentially many prior interactions.

MostRecentConversionDate

String

The date of the most recent ad click that led to a conversion of this conversion type.

LastReceivedRequestTime

String

The last time a conversion tag for this conversion type successfully fired and was seen by AdWords.

ConversionTrackerType

String

Indicates that this instance is a subtype of ConversionTracker.

PhoneCallDuration

Long

The phone-call duration (in seconds) after which a conversion should be reported

TrackingCodeType

String

Tracking code to use for the conversion type.

AppId

String

App ID of the app conversion tracker.

AppPlatform

String

App platform of the app conversion tracker.

AppConversionType

String

The type of AppConversion, which identifies a conversion as being either download or in-app purchase.

AppPostbackUrl

String

The postback URL.

Snippet

String

The generated snippet for this conversion tracker.

IsExternallyAttributed

Boolean

Whether this conversion is using an external attribution model.

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